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Laura Lorek
TechChi blogger and journalist Laura Lorek will build out a startup news site for technology and biotechnology news in the Austin-San Antonio region, focusing on entrepreneurs, companies and creative people.

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Project Blog: Silicon Hills News

TechChi blogger and journalist Laura Lorek will build out a startup news site for technology and biotechnology news in the Austin-San Antonio region, focusing on entrepreneurs, companies and creative people.

SIliconHillsNews: Focused on Advertising
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Tuesday, February 28, 2012

The good news is I’ve sold a few thousand dollars worth of ads for SiliconHillsNews.com, primarily from people approaching me by e-mail. That’s encouraging because soon I plan a big ad campaign to meet the site’s goal of $50,000 in advertising for 2012.

Bootstrapping is a slow process, but it does work. Bootstrapping makes a business look so much better to potential angel investors who can see that SiliconHillsNews.com already has customers, revenue and a highly targeted high-tech regional readership. Also, I’m actively working on landing more big-name sponsors, particularly a telecommunications company and a computer company. I’ll have more on that in coming months.

Traffic continues to grow every month on the site. February will be our best month ever.

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   • Posted by Laura Lorek on 02/28 at 12:58 PM