New Orleans’ vibrant culture takes center stage with NolaVie, an unusual public/private partnership to cover arts and culture and publish it on Nola.com, the Times-Picayune newspaper’s website. NolaVie will be populated by experienced journalists and members of various cultural organizations and be run by a local businesswoman and former editors and writers at the newspaper.

NolaVie laisse les bons temps rouler

March 5, 2014 Sharon Litwin

NolaVie is self-described life and culture blog in New Orleans – so the month of Feburary was a busy time for the site. NolaVie implemented a special section of their site to organize their 25+ Mardi Gras stories, ranging from King’s Cake cocktail recipies to photo galleries from some lucky float riders. Other articles like Five tips for making better bad Mardi Gras decisions showed that NolaVie was willing to report on the more debaucherous side of Mardi Gras.

 

NolaVie co-founder Renee Peck live-tweeted the event, proving that journalism in New Orleans can be one of the most fun jobs around.

Visit their website to see the photo gallery.

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Nola Vie partners with public radio

March 4, 2014 Sharon Litwin

Public broadcasters are finding new ways to engage in more local journalism, especially more investigative and enterprise journalism, than ever before. See how New Orleans does it.

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Ten Partners and Pop-up Events

January 12, 2012 Sharon Litwin

After its first full year, NolaVie.com has partnership agreements with ten New Orleans cultural and arts groups, a discrete website and a page on The Times Picayune’s Nola.com.

And the newspaper in late 2011 has now agreed to reverse publish some of the stories appearing on NolaVie in its printed editions.

The arts groups provide money and content in exchange for increased visibility. For example, employees at Nola Art House Music contribute pieces about jazz to NolaVie. The two partnered to host a holiday jazz concert in December 2011 and teamed up to host another jazz performance in January 2012.

Other creative events NolaVie has dubbed “pop ups.”

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Content, content, content!

March 28, 2011 Renee Peck

We’ve got it – and have been corralling writers like crazy since launching on Feb. 21. The most gratifying aspect of NolaVie is that so many people are jumping on board.

Contributors’ meetings these days range from 10 to 25 people, all excited about story ideas that capture the unique and lively culture and arts scene in New Orleans.

But let’s back up. Here’s the news in a more “legacy journalism” format.

In February, NolaVie went live, both at www.nolavie.com and at www.nola.com/nolavie, the latter as a part of partner Nola.com’s major New Orleans website. Banner home-page billing in week one, coupled with a story in the feature section of The Times-Picayune, drew first-time readers in the thousands. We were off to a grand start.

In the past month, we:

  • Have posted from two to five original stories daily, ranging from a dawn session at the race track to profiles of ... Read more...

    NolaVie Launches!

    February 21, 2011 Renee Peck

    We’re proud to announce that NolaVie, an arts and culture site in New Orleans, La., launches today.

    Founders Sharon Litwin and Renee Peck, along with their team, worked tirelessly over the past several months to decide on contributors and flush out the details of a partnership with NOLA.com, the online site of the New Orleans Times-Picayune.

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    NolaVie, Busy Behind the Scenes

    January 11, 2011 Sharon Litwin

    Exciting news: NolaVie, an arts and culture site for New Orleans, will premiere online Feb. 21.  It’s amazing how many meetings, lunches, coffee dates and decisions go into connecting the dots in a project like this. 

    As site creators, we have been meeting almost daily with possible contributors and potential partners – everyone from the editor of the local paper to a mover-and-shaker in the marketing world, to a host of 20-somethings who have moved in after Katrina determined to make an impact. We’re even working with fellow New Media Women Entrepreneur awardee Retha Hill on providing content for her black history mobile application. More on that in a moment. 

    Pulling together all of these loose threads and weaving them into a compelling tapestry is proving to be part juggling act and part the power of persuasion.

    As the site launch approaches, we are collecting names and email addresses at Read more...

    Looking for A Dance Partner

    September 10, 2010 Sharon Litwin

    THE BEGINNING: PART I

    I’m the type who plans a dinner party, and then obsesses over whether anyone will come. So when a good friend and former colleague, Sharon Litwin, asked me if I would help her start a new web site, my first worry wasn’t the obvious one – My God! Start a WEB SITE? Are you KIDDING? Do you know how much WORK that will be? Rather, it was one based on my own particular neuroses: If we threw a web party, would anyone come?

    It’s not, it turns out, a bad thing to ponder. One problem with the Internet is that there is too much of it. Anyone can pitch a tent, and, Google and Yahoo aside, it takes luck and perseverance to find a particular address in the wilderness. At last count, there were more than 650,000 individual art blogs on the Web.

    We did not need to start ... Read more...

    No Small Challenge

    August 13, 2010 Sharon Litwin

    Putting a new website together and ensuring its content and financial sustainability is no small challenge. NolaVie founders and early supporters, having been honored with a grant from J-Lab, have met several times over the past weeks to discuss aspects of website design and content subject matter, as well as to put together a realistic business plan.

    Receiving a grant has definitely pushed us “off the cliff” and into concerted action which, for us, means really establishing some “rules of the road” for content providers. Recent discussion have included a number of key questions: who are the key providers; how are they to be presented; how often can they be presented; how do we design a benefit package for organizational members; what are the intellectual property issues to be considered, what would be the most attractive benefits for organizational members, among many other issues.

    On Thursday, July 15, 2010, a meeting was ... Read more...